Marketing Operations Executive

Remote Full TimeHelsinki, Finland (Remote)Mosdex


  • Play a pivotal role in the set-up and optimisation of the organisation’s marketing programs.
  • Working alongside the Team, support and enable their initiatives by building the digital underpinning architecture of any marketing campaign / program, including digital advertising.
  • Report on campaign / program performance, provide reporting dashboards and analytics to the team.
  • Providing training to team members and the sales team, including onboarding where needed.
  • Assist in the management of the marketing technology stack, and its various integrations, ensuring accurate data capture, segmentation, orchestration, and workflows are in place.
  • Help manage the HubSpot CRM, Demandbase, and ancillary technology integrations such as Video and Podcast applications.
  • Build and connect advanced data (audience) segmentation across third-party platforms and set up of programmes on those platforms.
  • Using the Demandbase tool, build out of website personalisation on the public site.
  • Using the Chat tool, build of chat programs on the public site.


  • Advanced skills in HubSpot Marketing Automation System (MAS) are essential.
  • Database management and advanced segmentation.
  • Performance measurement – analytics reporting and report creation.
  • Campaign set-up – audience segmentation, orchestration, workflows, third party platforms, website personalisation, nurture programs.
  • Team Training including Sales Onboarding.
  • Working knowledge of Salesforce CRM a plus.
  • Strong CMS knowledge of best practice, including basic SEO practices.
  • Google Marketing Suite – advanced analytics a plus but not essential.
  • Paid advertising Set-up – LinkedIn, Google Display a plus.
  • Good understanding of standard business metrics and standard operation procedures

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  • This position has been filled

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