Marketing Manager – Integrated Marketing and Sales Enablement

Role Overview

Develops and leads marketing strategy for a specified area to deliver customer-centric, multi-channel programs that drive customer growth, retention, and engagement. Manages professional employees and/or supervisors supporting complex marketing functions.

What You Will Do

Uses segment-specific strategies and channels to launch marketing programs and products in collaboration with agencies and cross-functional partners (product, sales, and technology teams). Negotiates contracts and activates vendor relationships to support brand and business objectives.

Why It Might Be a Fit

This role supports the Alliance business line as part of the Alliance Marketing Studio team, with a primary focus on marketing for Edward Jones and State Farm Alliance programs. The position is responsible for driving growth through partner sales and branch networks, collaborating closely with internal teams and external partners.

Requirements

• Experience across multiple marketing channels: email, organic social, direct mail, paid media (search, display, social), and events
• Self-motivated with ability to work independently
• Demonstrated curiosity and engagement in program success
• Performance marketing mindset with ability to measure, analyze, and optimize impact on business growth
• Proven ability to collaborate with multiple partners, including internal marketing teams (project management, creative, channel) and external stakeholders
• Ability to manage multiple projects simultaneously and maintain timelines
• Experience directing creative execution with internal teams and external agencies
• Strong attention to detail
• Collaborative, team-oriented approach

Benefits

• Healthcare (medical, dental, vision)
• Basic term and optional term life insurance
• Short-term and long-term disability
• Pregnancy disability and parental leave
• 401(k) and employer-funded retirement plan
• Paid vacation (from two to five weeks depending on salary grade and tenure)
• Up to 11 paid holiday opportunities
• Adoption assistance
• Sick and Safe Leave accruals of one hour for every 30 worked, up to 80 hours per calendar year unless otherwise provided by law