Product Marketing Director

If you enjoy challenges, impactful work, and an opportunity to develop your career in a tech start-up (scale-up), UXCam is the company you are looking for. We’ve just closed our Series A funding, and it’s an exciting time to join us and help shape our business.

ABOUT THE ROLE

UXCam is searching for a  Product Growth Manager to maximize the potential of our customer acquisition and activation efforts. Under the leadership of our VP of Marketing, the Growth Product Director will develop strategies for optimizing the customer acquisition part of the customer lifecycle. The Product Marketing Manager will also be responsible for leading experimentation along with data-driven decision-making to drive our product to the next level of scale, impact, and profitability.

WHAT YOU’LL BE DOING

• You will collaborate with a cross-functional team of engineers and designers to skyrocket trial and onboard rates, laser-focused on our win rate.
• You have deep domain expertise in relevant marketing tools/platforms for campaign activation (e.g., Google Marketing Platform and Facebook, Programmatic DSPs and AdTech, etc.) and the application of these.
• You’re highly creative and have experience identifying target audiences and devising digital campaigns that engage and convert.
• You can optimize landing pages and user funnels.
• You are skilled in experimentation.
• You have a solid knowledge of mobile analytics tools.
• You have strong analytical skills.
• You see exciting marketing possibilities in new technologies and emerging trends.
• You can manage SEO/SEM, marketing databases, social media, and/or display advertising campaigns.
• You can identify what behaviors drive the most value to maximize conversion rates across the top-level parts of the funnel.
• You will collect and document requirements, play a key role in performance metrics, and craft the website journey and experience.
• You will demonstrate and communicate experiment projects to maximum clarity concerning their intended resolution and expected impact on the business.

WHAT YOU’LL NEED TO SUCCEED AT THIS ROLE

• 7+ years experience as a Product Marketing Director
• Expertise in quantitative analysis, data mining, and the presentation of data to see beyond the numbers and understand how prospects interact with our website.
• Superb means identifying growth opportunities and executing projects to drive Acquisition.
• Excellent English and communication skills, both written and verbal
• Experience running A/B tests, evaluating results, and leading post-launch optimization.
• Experience with building landing pages and optimizing paid advertising.
• Experience with content marketing.
• Flexibility to accommodate off-hours calls with other geographic locations.
• The ability to work autonomously by focusing on the outcomes amidst competing priorities.

WHAT WE’LL OFFER YOU

• Open and friendly culture
• Hybrid working culture and flexible working hours
• Work autonomy, meaningful challenges, and significant impact on the company culture
• Knowledge sharing Opportunity
• Learning and Development Opportunities
• Lunch at office

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ABOUT US

UXCam is a mobile app analytics platform that empowers product teams with the speed and visibility to create better user experiences. Our vision is to make every app experience in the world a positive and effortless one.

Are you ready to do the best work of your career? At UXCam, you’ll work alongside self-driven, creative, and entrepreneurial-minded individuals. We’re looking for people who feel empowered by flat hierarchies and want to make an impact at our hyper-growth stage startup.

We’re proud to work with global brands like Delivery Hero, Rappi, Costa Coffee, and Virgin Mobile to deliver the best mobile app experiences. By leading with the unshakable belief that caring for customers leads to better businesses, we’re backed by Silicon Valley investors and 500 Startups.

At UXCam, diversity is our strength. We’re committed to creating an inclusive environment and looking for team members from diverse professional and cultural backgrounds. If you’re ready for your next big career challenge, we want to hear from you.