Ruby Labs is seeking an Email Growth Manager to develop and maintain a structured experimentation roadmap to improve email conversion rates and grow email marketing as a sign-up channel across all Ruby Labs brands.
Requirements
- Minimum 3–5 years of experience in email marketing, growth marketing, or CRO, with a demonstrable track record of improving conversion metrics through experimentation.
- Solid experience with Customer.io or equivalent email automation platforms (Klaviyo, Mailchimp, Brevo).
- Proficiency in Mixpanel or similar analytics tools for experiment tracking and conversion analysis.
- Strong understanding of A/B testing methodology, statistical significance, and experiment design.
- Growth Orientation: Growth mindset with an obsessive focus on conversion metrics.
- Data-Driven Thinking: Highly analytical. You are comfortable pulling data, building reports, and making evidence-based decisions.
- Creative Hypothesis Generation: A natural ideator who generates a high volume of creative, testable hypotheses and knows how to prioritise them by potential impact.
- AI Proficiency: Strong command of AI tools is a must.
- Communication: Excellent written and verbal communication skills in English.
- Experience with Digital Products: Experience working with subscription-based or direct-to-consumer digital products is required.
Benefits
- Remote Work Environment
- Unlimited PTO
- Paid National Holidays
- Company-provided MacBook
- Flexible Independent Contractor Agreement
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