Director of Corporate/ Growth Marketing

Abacus Insights is a mission-driven tech startup transforming the healthcare payer industry through a data integration platform. The Director of Corporate/Growth Marketing will build and lead the marketing function, focusing on driving measurable growth and fostering a positive customer experience. The role involves developing a comprehensive marketing strategy, managing digital and content channels, and overseeing demand generation to increase sales pipeline. Abacus is a fast growing startup with a proven track record.

Requirements

• 8+ years in B2B marketing
• Proven ability to design and oversee marketing strategies that deliver measurable pipeline growth
• Experience leading corporate communications, demand gen, and digital marketing functions
• Expertise in HubSpot, Google Tag Manager, and integrated campaign management
• Strong leadership, communication, and storytelling skills
• Experience in healthcare, SaaS, or data technology preferred