Senior Product Marketing Manager

Role Overview

The Senior Product Marketing Manager is responsible for working on campaign strategy, messaging and positioning and related sales tools and marketing campaigns for assigned product and/or solution area. He/she will lead marketing efforts by collaborating with internal and external stakeholders and outside agencies to implement and execute against go-to-market strategy and plans, including the application of AI-driven insights, content generation and optimization techniques.

What You Will Do

Develop marketing projects, write engaging content, collaborate with stakeholders, produce insights, track expenses, track ROI, execute campaigns and events, increase company visibility, generate marketing plan activities, produce product messaging, construct value proposition, develop content, plan field events.

Why It Might Be a Fit

We seek colleagues who embody our core capabilities — Ensure Accountability, Drives Results, Customer Focus, Cultivate Innovation, Collaborates, Courage. Applicants must be currently authorized to work in the US on a full-time basis.

Requirements

• Bachelor’s Degree in related field
• 10+ years related experience
• Payments industry knowledge
• Strong writing and presentation skills
• Optimizes best practices in marketing measurement
• Excellent communication skills for collaboration
• Solid knowledge of various marketing and web tools, including AI-enabled marketing and content platforms
• Experience using AI tools to support content creation, campaign optimization, customer segmentation and performance analysis
• Ability to interpret and apply AI-driven insights to marketing strategy and execution
• Exercises judgment within defined procedures and practices to determine appropriate action, including responsible use of AI outputs
• Demonstrable experience in marketing elements and market research methods

Benefits

• Competitive compensation and benefits package
• Opportunities for growth, career development