Go-to-Market Specialist, 2026 Graduate

Job Responsibilities:

• Develop Go-To-Market (GTM) strategies for each stage of the product launch based on market needs, including but not limited to market research, channel strategy, pricing strategy, and marketing plans, ensuring effective execution across the product lifecycle.
• Analyze market and sales data, take ownership of business performance across assigned regions, identify channel demands, and uncover potential market opportunities.
• Work closely with cross-functional teams — including Product, Marketing, Delivery, and both online and offline sales operations — to achieve sales targets and maximize overall profitability and operational efficiency.

Job Requirements:

• Bachelor’s degree or above in Business, Marketing, Management, or a related field.
• Proficiency in both Chinese and English, with the ability to use both confidently as working languages.
• Strong communication, teamwork, logical reasoning, and data analysis skills.
• Ability to work in a fast-paced, dynamic environment with strong problem-solving skills.
• Proficiency in data analysis tools and common office software (e.g., Excel, PowerPoint); familiarity with business intelligence tools is an advantage.