Product Marketing Director – Platform and Partner Ecosystem

Remote Full TimeUnited States (Remote)Athenahealth

Role Overview

Join our team to create a thriving ecosystem that delivers accessible, high-quality, and sustainable healthcare for all. As a Product Marketing Director, you will lead our Platform and Partnership Go-To-Market (GTM) launch efforts, managing a cohesive brand and partnership strategy that positions interoperability and integrated partners as a vital driver of customer value and platform strength.

What You Will Do

You will own product marketing for the Athena Connect interoperability suite, curate partner ecosystem positioning and value messaging, and lead high-impact product and partnership launches.

Why It Might Be a Fit

You will bridge connectivity between product, marketing, sales, service delivery, and the Partnership commercial teams, and support scalable growth across our business, enhance our ecosystem value, and unlock new revenue opportunities.

Requirements

  • Bachelor’s Degree required; degree in business, marketing, or communications preferred.
  • 10+ years of professional experience marketing within the healthcare IT / EHR industry.
  • 5+ years of experience in product marketing, managing product launches, and developing messaging and enablement programs.
  • Strong familiarity with healthcare interoperability standards and frameworks (e.g., HL7/FHIR, USCDI, EDI) and a working understanding of the broader interoperability landscape is required.
  • Strong strategic thinking and analytical skills, translating market insights into actionable marketing strategies.
  • Excellent communication and collaboration skills.
  • Strong leadership skills, with comfort leading across both direct and matrix teams.

Benefits

  • Dental insurance
  • Vision insurance
  • Commuter support
  • Employee assistance programs
  • Tuition assistance
  • Employee resource groups
  • Collaborative workspaces
  • Flexible work arrangements
  • Annual discretionary bonus plan
  • Variable compensation plan
  • Equity plans

To apply for this job please visit athenahealth.wd1.myworkdayjobs.com.


You can apply to this job and others using your online resume. Click the link below to submit your online resume and email your application to this employer.

Tired of manual job applications?

JobCopilot auto-applies to thousands of RevOps and GTM roles on your behalf — so you can focus on interviews, not applications.

Applying for this role?

Tailor your resume to this exact role — hiring managers notice the difference.

Latest articles on the blog

RECRUITERS!

Reduce the risk of your recruitment process (applicant quality, long and inefficient process) by selecting from a relevant pool of candidates.

POST A NEW JOB NOW!