Performance Marketing Manager – Paid Media & App Growth (m/w/d)

Join one of the world’s leading companies in digital real estate technology as a Performance Marketing Manager to shape the future of the real estate world and simplify life’s most important transactions. Develop roadmaps, budget plans, and paid media strategies for display, social media, and app advertising, and take responsibility for performance, budget allocation, and the development of your channels.

Requirements

• 4-6 years of experience in performance or online marketing (in-house or agency)
• Comprehensive experience in setting up, managing, and optimizing display, paid social, and programmatic campaigns on platforms like DV360, Meta, Criteo, RTB House, LinkedIn, TikTok Advertising, etc.
• In-depth understanding of web and app tracking, mobile measurement partners (MMPs like Adjust), app attribution models, and the mobile ecosystem (SKAdNetwork, deep linking, postback configurations)
• Deep knowledge of media buying principles and how different networks serve various goals (lead generation, web user acquisition, app installations, retention)
• Analytical mindset and proven experience in gaining insights and creating reports with tools like GA4, Adjust, and programmatic analytics tools (e.g., Campaign Manager 360 or platform-native reporting)
• Creative flexibility and comfort handling design and AI tools (Figma, Canva, etc.) to create or adapt display/app marketing creatives independently or in collaboration with external creative partners
• Excellent German and English language skills (C1+, written and spoken)

Benefits

• 30 days of annual leave
• Options for hybrid or remote work
• Flexible working hours
• Company pension scheme
• €50 contribution towards public transportation
• €100 contribution towards glasses
• A mix of health and well-being services
• Bicycle leasing (Job Bike)
• Subsidized canteen
• Nursery
• Sponsorship collections for charitable purposes