Channel Marketing Manager

Company Overview

We’re on a mission to create innovative solutions, so businesses around the world can leverage their digital brand assets more effectively — driving revenue and maximizing returns on content investments. We’ve led the digital asset management industry for over three decades.

Canto is reshaping the digital asset management (DAM) landscape. Our platform offers a singular source for brands to organize, access, and share digital assets, amplifying content value, accelerating production, and ensuring brand consistency. At Canto, we’re more than a DAM solution; we’re a catalyst for brand evolution.

It’s such an exciting time to join the Canto Team. We have great people here already & We are growing rapidly! 

Job Title: Channel Marketing Manager – Digital Asset Management (DAM)

Location: US – Remote (see eligible states below)

Build Your Career at Canto – Where Innovation Meets ImpactAt Canto, we’re not just transforming digital asset management—we’re creating a workplace where talented individuals can thrive. As a leader in DAM, we empower businesses to organize, manage, and distribute their digital assets seamlessly. With 3,000+ customers worldwide, our success is driven by passionate people who bring creativity, collaboration, and innovation to everything they do.
Joining Canto means becoming part of a dynamic team where your contributions truly matter. We foster a culture of continuous learning, open communication, and hands-on impact. Here, you’ll have the opportunity to take on exciting challenges, develop your skills, and grow alongside a company that’s making waves in the industry. We believe in supporting our team members, valuing fresh ideas, and celebrating every success together.

If you’re looking for a career where you can make a difference, expand your expertise, and be part of a global community, Canto is the place for you. We’re growing fast and looking for driven individuals who are ready to shape the future with us. Come build something great at Canto!

Job Summary: As the Channel Marketing Manager, you will be responsible for developing and executing marketing programs to support channel partners, resellers, and alliances. You will work closely with sales, marketing, and partner teams to drive demand generation, enable partner success, and expand the reach of our DAM/PIM product suite. This role requires a strategic thinker with strong project management skills and a deep understanding of the digital marketing landscape.

Key Responsibilities:

• Develop and implement channel marketing strategies to drive partner acquisition, enablement, and revenue growth.
• Collaborate with sales and business development teams to support partner recruitment, onboarding, and enablement initiatives.
• Create co-marketing campaigns, partner training materials, and sales enablement content to support channel partners.
• Strategize and executed partner marketing programs, including webinars, events, email campaigns, and joint promotions.
• Track, analyze, and report on channel marketing performance, optimizing campaigns for maximum effectiveness.
• Maintain strong relationships with partners, ensuring alignment on marketing objectives and brand messaging.
• Work with internal teams to ensure seamless execution of channel initiatives across digital and offline channels.
• Stay up to date on industry trends, competitive landscape, and emerging marketing strategies in the DAM space.

Qualifications & Skills:

• Bachelor’s degree in Marketing, Business, or a related field.
• 5+ years of experience in channel marketing, partner marketing, or B2B marketing, preferably in SaaS or Digital Asset Management.
• Strong understanding of digital marketing, demand generation, and partner relationship management.
• Experience with marketing automation tools, CRM systems, and partner management platforms.
• Excellent communication and relationship-building skills.
• Ability to work cross-functionally and manage multiple projects simultaneously.
• Analytical mindset with a data-driven approach to decision-making.
• Self-motivated, proactive, and results-oriented.

Why Join Us?

• Competitive salary and benefits package.
• Opportunity to work with a fast-growing company in the DAM industry.
• Collaborative and innovative work environment.
• Professional development and growth opportunities.

If you are a strategic marketer with a passion for channel marketing and digital asset management, we’d love to hear from you. Apply today to be part of our dynamic team!  

This position is eligible for hire in the following states: AZ, CA, CO, CT, FL, GA, IA, ID, IL, MA, MD, ME, MI, MN, MS, NC, NY, OR, PA, SC, TX, UT, WA & WI. Candidates must reside in or be willing to relocate to one of these states at the time of employment. Please note that this list may be subject to change and updates based on the company’s operational requirements and staffing needs. Applicants are encouraged to check the eligibility criteria carefully before applying.

What’s so great about Canto?

• 🚀    Start-Up Spirit: Embrace the excitement and flexibility of a growing company.
• 🛠️    Hands-On Impact: Your work directly contributes to our success.
• 🌟    Learning by Doing: Our growth plans provide real-time learning.
• 🤝    Close-Knit Team: Enjoy a tight-knit, supportive work environment.
• 🔊    Open Communication: We value transparency and open dialogue.
• 🧠    Problem-Solver’s Paradise: Apply creativity to real-world challenges.
• ⚖️    Work-Life Harmony: We respect the balance between personal and professional life.
• 🌱    Growth Opportunities: As we grow, so do opportunities for our team.
• 🌍    Cultural Exchange: Learn from diverse colleagues in a global setting.

How We Do It – Our Values:  

We are Customer Obsessed. We make it our mission to understand our customers and their challenges. Through our actions, we make our customers’ work easier. 

We Own the Outcome. We set goals based on outcomes that matter, measure our results, and up our game. We are action oriented – changing course when we need to and committing when things go right. 

We are Transparent, Curious, and Candid. We are truth-tellers, and default to transparency to build trust and collaboration. We are curious to learn more before we evaluate and decide. We bring a point of view and have the courage to share it. 

We Treat Everyone with Respect and Empathy. Always. We respect each other and have fun. As one global team, we are made better by valuing different perspectives embracing diversity in experience and thought.

Canto is an Equal Opportunity Employer. We’re committed to building a diverse and inclusive team. We do not discriminate against qualified employees or applicants because of race, color, religion, gender identity, sex, sexual preference, sexual identity, pregnancy, national origin, ancestry, citizenship, age, marital status, physical disability, mental disability, medical condition, military status, or any other characteristic protected by local law or ordinance.