Director GTM Video

Company Overview

Dealhub is the industry’s leading Revenue Operations Platform, revolutionizing how B2B companies connect, grow, and engage with their customers. Dealhub’s groundbreaking approach empowers sales, marketing, and customer success teams to work together seamlessly, eliminating silos and driving revenue growth. Our unified platform provides a 360-degree view of the customer, streamlines complex workflows, and delivers actionable insights that fuel better decision-making.

We are committed to fostering a culture of innovation, collaboration, and continuous learning. Join us and be part of a team that’s shaping the future of revenue operations.

About the Role

We are seeking a talented and experienced Director of Go-to-Market (GTM) Video to lead our video strategy and execution. In this critical role, you will be responsible for developing and implementing a comprehensive video marketing plan that supports our GTM initiatives, enhances brand awareness, drives engagement, and generates demand. You will manage the entire video production lifecycle, from concept to distribution, ensuring high-quality, impactful content that resonates with our target audiences.

This is a remote position, open to candidates located in Florida.

Responsibilities

• Develop and execute a compelling GTM video strategy aligned with company objectives and marketing campaigns.
• Oversee the end-to-end video production process, including scripting, storyboarding, filming, editing, and post-production.
• Collaborate with marketing, sales, product, and customer success teams to identify video opportunities and create content that supports their goals.
• Manage video asset library, ensuring proper organization, tagging, and accessibility.
• Analyze video performance metrics and provide insights and recommendations for optimization.
• Stay abreast of industry trends, best practices, and emerging technologies in video marketing.
• Manage external video production vendors and freelancers as needed.
• Ensure all video content adheres to brand guidelines and quality standards.
• Experiment with new video formats and platforms to maximize reach and engagement.
• Contribute to the overall marketing strategy with a focus on leveraging video as a key channel.

Qualifications

• Proven experience as a Director of Video, Video Marketing Manager, or similar role, with a strong portfolio showcasing GTM video success.
• Demonstrated experience in developing and executing video strategies for B2B SaaS companies.
• Expertise in video production techniques, software (e.g., Adobe Creative Suite), and equipment.
• Strong understanding of video marketing best practices, SEO for video, and distribution channels.
• Excellent project management, organizational, and communication skills.
• Ability to work independently and collaboratively in a remote environment.
• Bachelor’s degree in Marketing, Communications, Film, or a related field, or equivalent practical experience.

Bonus Points

• Experience with animation and motion graphics.
• Familiarity with marketing automation and CRM platforms.

What We Offer

• Competitive salary and benefits package.
• Opportunity to work with a leading-edge technology platform.
• A dynamic, collaborative, and supportive work environment.
• Professional development and growth opportunities.
• The chance to make a significant impact on our company’s growth trajectory.