The Senior Marketing Manager – Client Engagement Programs role involves designing, executing and optimizing marketing initiatives to deepen customer engagement, drive retention and increase lifetime value. The role requires a blend of strategic planning and hands-on campaign management, with a focus on storytelling, relationship-building and project management.
Requirements
- Manage client engagement programs end-to-end, from concept through delivery, aligning stakeholders and ensuring programs support business objectives and foster long-term customer loyalty
- Analyze customer data and feedback to identify opportunities for upsell, cross-sell, and retention
- Develop customer communications strategy, messaging and associated campaigns, thought leadership, and other content aligned to client programs
- Design and scale a world-class global customer engagement program that drives engagement, loyalty, and brand influence, including developing a global playbook
- Partner with Legal, Compliance, and account teams to ensure all advocacy-related requirements are met
Benefits
- We offer a competitive compensation package and benefits, including medical, dental, and vision insurance, 401(k) plan, paid time off, and holidays.

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