CRM Manager & Sales Operations

About Franklin Institute of Applied Sciences

We recognize talent and create opportunities for people with diverse backgrounds to build stable, secure and successful careers in the IT industry – supported by job centers and employment agencies. Our training programs and career development support participants in expanding their existing skills and uncovering hidden potential.

We believe in the power of education and its positive, life-changing impact. Be part of our mission to help people realize their dreams in the IT industry.

Your Profile

You are currently registered with an employment agency or job center and interested in business and IT?

Perfect. Start your training now as an IT Sales Manager & CRM Specialist and begin your path to a well-paid and promising career.

• Free training for job seekers
• Free MacBook or powerful laptop included
• Learn comfortably from home
• Over 6 prestigious certificates + IHK certificate
• Ideal for career changers
• Financing through education vouchers – completely free for you
• Includes career coaching and job placement (93.7% placement rate)

Personal Skills

• German at B1 level
• Motivation and interest in business & IT (prior knowledge not necessary)
• Willingness to learn and self-discipline

Technical Skills

• Basic PC knowledge
• Stable internet connection

Your Advantages

• Small groups for individual attention
• Experienced instructors with technical and pedagogical expertise
• Outstanding career and partnership program
• Communication on equal terms

Your Certificates

• Inbound Sales from HubSpot Academy
• HubSpot Sales Hub Software from HubSpot Academy
• NLP Basics from DVNLP
• Design Thinking Franklin IAS
• Salesforce Certified Associate (Trailhead)
• Completion Certificate Franklin IAS
• IHK Certificate

Training Modules

• Fundamentals of IT Sales & Technical Basics of Software Products
• Market and Customer Analysis & Customer Relationship Management
• Sales Communication & Offer Negotiation and Creation
• Sales Process Analysis & SaaS Lead Acquisition
• Sales Automation & Agile Project and Requirements Management
• Sales Leadership / Final Project
• Successful Job Applications and Career Entry / Franklin Career Center