Email Marketing Automation Strategist

Role Overview

As a Global Email Marketing Analyst, you will help develop the email campaign strategy with the end goal of driving leads/ROI to meet business objectives across the Global email channel.

What You Will Do

Manage daily operations of the email marketing campaign setup, including advanced email journey building, content production, contact strategy design, audience segmentation, and email QA.

Why It Might Be a Fit

Prior success with lead nurturing programs, audience segmentation, marketing automation, and content personalization efforts that have demonstrably improved conversion and engagement.

Requirements

• 2+ years of email lifecycle marketing experience
• 2+ years of email channel expertise
• Experience with major Email Service Provider (ESP) or CRM platform
• Experience with Selligent by Zeta is preferred
• Prior success with lead nurturing programs, audience segmentation, marketing automation, and content personalization efforts

Benefits

• 100% paid medical, dental and vision premiums for you and your qualifying dependents
• A 50% 401(k) match, up to the IRS maximum
• 20 days of PTO, plus 10 paid holidays
• Family Support programs including 8 week Paid Primary Caregiver Leave, $10,000 fertility, family forming, and hormonal health assistance, and back-up child, adult, and elder care