Ford Enthusiast Vehicles Communications Manager

Hybrid Full TimeDearborn, Michigan, United StatesFord

We are looking for a Communications Manager to lead in the development of communications strategies and launch plans for Ford’s enthusiast vehicle portfolio. The role requires a keen understanding of the off-road and high-performance sport car markets, as well as strategic thinking, project management, and media awareness skills.

Requirements

  • Lead in the development of communications strategies and launch plans for Ford’s enthusiast vehicle portfolio
  • Responsible for ongoing enterprise storytelling around enthusiast vehicles along with issues management
  • Work closely with major publications to seed and manage high-impact enterprising stories
  • Expand Ford’s media reach beyond traditional automotive media to include consumer and lifestyle media
  • Engage with and identify influencers and advocates that will help amplify Ford’s enthusiast vehicles
  • Work closely with the Enthusiast Vehicles General Manager and Marketing and Engineering teams to ensure alignment and integration of all plans
  • Serve as advisor for customer and external facing communications
  • Serve as project director for agile projects supporting key Enthusiast vehicle programs
  • Supervise Ford salaried employees and direct the work of multiple agency partners supporting Enthusiast vehicles agile teams
  • Work with the regional teams on amplification opportunities for enthusiast vehicles and lead integration with key audiences and stakeholders
  • Manage budget with a focus on waste elimination and cost efficiencies for enthusiast vehicle programs
  • Responsible for delivering monthly metrics with a focus on brand awareness and building Ford’s reputation
  • Continuous personal development of functional competencies and leadership agilities

Benefits

  • Generous Paid Time Off
  • 401k Matching
  • Retirement Plan
  • Visa Sponsorship
  • Four Day Work Week
  • Generous Parental Leave
  • Tuition Reimbursement
  • Relocation Assistance

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