Senior Performance Marketing Manager

The Senior Performance Marketing Manager helps fuel Guardian Alarm’s growth by delivering qualified leads, opportunities and revenue through data-driven channel investment and optimization across performance channels including paid search, paid social, display, retargeting, and online video.

Requirements

• Strong understanding of paid search, paid social, display, online video and retargeting
• Experience managing paid media budgets, campaign optimization and performance reporting
• Strong understanding of campaign tracking, attribution, lead flow and conversion rate optimization
• Experience conducting tests across messaging, creative, audiences and landing pages
• Excellent analytical skills and a knack for identifying trends and turning insights into recommendations to improve performance
• Ability to develop dashboards and insights around leads, opportunities, cost per opportunity and ROAS
• Strong project management skills with the ability to prioritize work across multiple campaigns, brands and markets
• Strong problem-solving skills and the ability to identify issues, gaps and opportunities quickly
• Ability to balance strategic thinking with hands-on execution
• Excellent verbal, written and presentation skills
• Experience managing multi-location or regional marketing programs a plus

Benefits

• Generous Paid Time Off
• 401k Matching
• Retirement Plan