CRM Marketing Automation Developer

GoodRx is seeking a CRM Marketing Automation Developer to execute email, push, in-app and SMS communications to support CRM initiatives. The ideal candidate will collaborate with various teams to design, develop and deploy multi-channel campaigns within the Salesforce Marketing Cloud platform.

Requirements

• Build multi-channel (email, push, in-app, SMS) campaigns and journeys in Salesforce Marketing Cloud.
• Collaborate with marketing managers, campaign developers and cross-functional partners to bring customer experience journeys to life.
• Follow a CRM production schedule to ensure that campaign launch timelines are being met.
• Perform quality assurance on every campaign to ensure that campaigns are executed error free and that the user experience is optimal.
• Troubleshoot and perform root cause analysis for issues with campaigns or audience/segmentation used in campaigns.
• Run campaign experiments designed to impact key metrics.
• Assist in user training and actively promote team’s user adoption of Salesforce Marketing Cloud.
• Develop technical expertise in all of our campaign and CRM related tools through daily usage and ongoing training.
• Stay up to date with the rapidly changing Salesforce ecosystem.

Benefits

• medical, dental, and vision insurance
• 401(k) with a company match
• an ESPP
• unlimited vacation
• 13 paid holidays
• 72 hours of sick leave
• mental wellness and financial wellness programs
• fertility benefits
• generous parental leave
• pet insurance
• supplemental life insurance for you and your dependents
• company-paid short-term and long-term disability