GoodRx is seeking a CRM Marketing Automation Developer to execute email, push, in-app and SMS communications to support CRM initiatives. The ideal candidate will collaborate with various teams to design, develop and deploy multi-channel campaigns within the Salesforce Marketing Cloud platform.
Requirements
- Build multi-channel (email, push, in-app, SMS) campaigns and journeys in Salesforce Marketing Cloud.
- Collaborate with marketing managers, campaign developers and cross-functional partners to bring customer experience journeys to life.
- Follow a CRM production schedule to ensure that campaign launch timelines are being met.
- Perform quality assurance on every campaign to ensure that campaigns are executed error free and that the user experience is optimal.
- Troubleshoot and perform root cause analysis for issues with campaigns or audience/segmentation used in campaigns.
- Run campaign experiments designed to impact key metrics.
- Assist in user training and actively promote team’s user adoption of Salesforce Marketing Cloud.
- Develop technical expertise in all of our campaign and CRM related tools through daily usage and ongoing training.
- Stay up to date with the rapidly changing Salesforce ecosystem.
Benefits
- medical, dental, and vision insurance
- 401(k) with a company match
- an ESPP
- unlimited vacation
- 13 paid holidays
- 72 hours of sick leave
- mental wellness and financial wellness programs
- fertility benefits
- generous parental leave
- pet insurance
- supplemental life insurance for you and your dependents
- company-paid short-term and long-term disability
To apply for this job please visit goodrx.wd1.myworkdayjobs.com.
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