Marketing Ops Specialist

The Marketing Ops Specialist has an understanding of best practices and experience in Hubspot/Marketo.

This, US Remote, role will work closely with all Account Based Marketing Core Teams to ensure that all client portals are set up with optimal methods. Provide instructions on how to achieve a specific goal or how to leverage the platform to accomplish a goal. Know best practices in their respective communities. Understand how reporting ties into data collection. Executing complex logic pieces based on a strategic goal.

Communication with clients and internal teams will be important to execute different visions.

Primary Responsibilities:

• Hubspot/Marketo Execution
  • Advise clients and team members on optimal methods.
  • Gather requirements from clients or internal team
  • Creation of complex logic pieces with Workflows/Programs
  • Thoroughly explain features and the inherit design of those features.
  • Can offer different solutions with expectations of ramifications.
  • Thoroughly test any automations that are created.
  • Audit different Hubs in Hubspot and Marketo to see potential issues.
  • Translate features from one platform to the other.
  • Organize client features while testing the results.
  • Setting realistic expectations for scope of work and deadlines.
  • Assisting Sales with scoping of new projects and pricing for execution.

Character traits of a CRM Specialist:

• Detail oriented
• Curious
• Reliability
• High logic
• Clear Communicator

The Successful Candidate:

• At least 2 years’ experience in either Platform – must be at an expert level
• Professional and able to bring solutions to issues internally or with clients

What you’ll be accountable for:

• Deliverables following agreed upon deadlines
• Deliverables being thoroughly tested for quality and accuracy
• Making clients happy through responsive, thorough and excellent support

Metrics that will define success:

• Compliance with delivery deadlines
• Reopened tasks due to inaccuracy