Advertising Data Analyst

The Advertising Data Analyst will support all measurement, reporting, and analytics functions tied to Hearst Television’s digital advertising campaigns.

Requirements

• Develop regular performance dashboards and campaign reports using Power BI
• Support attribution and performance analysis across digital advertising channels
• Deliver insights that inform sales, product, and platform performance
• Assist in the management of data pipelines across CRM, OMS, and DSPs
• Execute insights-driven action plans under direction of VP, Advanced Advertising
• Ensure reporting accuracy, consistency, and timely delivery to internal stakeholders
• Support activation of AI-driven optimization and campaign pacing strategies
• Monitor and document KPI trends across active campaigns and platform usage

Benefits

• Medical | Dental | Vision
• 401(k) matching
• Emotional Wellness Support
• Paid Time Off
• Paid Parental Leave
• LGBTQ+ Health Services