Digital Marketing Lead (004 – 0734)

We are looking for a Digital Marketing Lead to plan, execute, and optimise integrated digital advertising campaigns to drive event registrations, engagement, and measurable outcomes. The ideal candidate will have 5+ years of experience in digital marketing with a strong focus on paid campaigns and performance marketing.

Requirements

• 5+ years’ experience in digital marketing with a strong focus on paid campaigns and performance marketing.
• Proven experience setting up and managing Google Ads (Search, Display, remarketing), LinkedIn Ads and Retargeting campaigns across multiple platforms
• Hands-on experience with Google Tag Manager and conversion tracking.
• Strong understanding of attribution, funnels, KPIs, and optimisation techniques.
• Proficiency in analytics and reporting tools, including Google Analytics.
• Experience managing multiple campaigns simultaneously in a fast-paced environment.
• Strong attention to detail, analytical mindset, and problem-solving skills.