Marketing and Growth Manager

Role Overview

We are looking for a highly capable and commercially minded Marketing & Growth Manager to take ownership of the client’s marketing function. This role involves developing marketing strategy, identifying growth opportunities, and executing campaigns that generate enquiries, trial bookings, and student enrollments. The ideal candidate combines strategic thinking with hands-on execution and should be comfortable moving between campaign planning, copywriting, digital advertising, content, CRM/database marketing, analytics, and project management.

What You Will Do

Develop and execute the overall marketing strategy, manage and optimise digital marketing channels, manage the company’s social media presence, write high-quality marketing copy, develop email, SMS, and CRM/database marketing campaigns, and track marketing performance and report on key metrics.

Why It Might Be a Fit

Success in this role will ultimately be measured by your ability to help grow the business. You will be expected to build a structured and consistent marketing function, increase the volume and quality of enquiries, improve conversion from marketing campaigns, strengthen the company’s brand presence, and identify new opportunities for sustainable growth.

Requirements

• At least 3 years of relevant marketing experience, ideally in a role involving significant ownership of marketing campaigns
• Demonstrated experience generating leads or customer acquisition through digital marketing
• Strong understanding of paid digital advertising, particularly
• Experience with social media marketing and content strategy
• Experience with email marketing, CRM/database marketing or marketing automation
• Excellent written English and strong copywriting skills, with the ability to communicate naturally and persuasively to an Australian audience
• Strong analytical skills and the ability to interpret marketing data and translate it into actions
• Experience tracking campaign performance and marketing KPIs
• Strong organisational and project management skills
• High attention to detail and ability to manage multiple campaigns and priorities simultaneously
• Comfortable working independently in a remote environment
• Highly proactive—you identify what needs to be done and take ownership rather than waiting for detailed instructions
• Commercially minded, creative and focused on measurable results

Benefits

• Flexible remote work arrangement
• Autonomy over working hours
• Opportunity to work with a growing specialist mathematics education business
• Chance to build a structured and consistent marketing function
• Potential for significant growth and impact