CRO Specialist

Role Overview

We’re hiring a CRO Specialist to own the end-to-end optimization of our landing pages and conversion funnels. This is a hands-on role for someone who combines conversion strategy, technical implementation, AI-assisted workflows, analytics, and experimentation to continuously improve conversion performance.

What You Will Do

You’ll build, publish, maintain, and optimize landing pages for AxisKey and, potentially, Axis Reach clients, while owning the technical setup behind them-including domains, integrations, analytics, and testing infrastructure.

Why It Might Be a Fit

You’ll work closely with Marketing, Design, and Development to create high-performing digital experiences that directly impact business growth. You’ll leverage AI tools and large language models to accelerate copywriting, research, experimentation, analysis, and workflow optimization.

Requirements

• 3+ years of experience in Conversion Rate Optimization (CRO), Growth Marketing, or Landing Page Optimization
• Experience building, publishing, maintaining, and optimizing landing pages using Webflow, Unbounce, WordPress, or similar platforms
• Strong experience with CRO and analytics tools such as Google Analytics 4 (GA4), Hotjar, Microsoft Clarity, VWO, Optimizely, and similar platforms
• Experience planning, executing, and analyzing A/B and multivariate experiments
• Experience configuring landing page integrations with CRM, analytics, and marketing automation platforms
• Strong understanding of conversion funnels, user behavior, and website analytics
• Proficiency using AI tools such as ChatGPT, Claude, Gemini, Cursor, or similar LLMs to improve productivity, research, experimentation, and content creation
• Strong prompt engineering skills and the ability to effectively leverage AI for problem-solving and workflow optimization
• Strong UX and copywriting instincts, with the ability to recommend improvements-not just execute specifications
• Highly adaptable, curious, and comfortable learning new software, AI tools, and emerging technologies
• Excellent analytical, problem-solving, and communication skills
• A proactive mindset with a strong sense of ownership and accountability

Benefits

• Competitive local salary
• Full Ecuadorian benefits (IESS, 13th & 14th salaries, paid holidays)
• 15 days of paid time off, plus 1 extra day each year
• Company laptop + home office setup (after 3 months)
• Hybrid work setup (3 in-office days per week)
• Referral Bonus Program
• Career growth in a fast-scaling company