Marketing & Sales Operations Manager

Marketing & Sales Operations Manager – Customer Insights & Lead Management (m/w/d)

Location: Frankfurt, Cologne, Stuttgart

Success begins where experience meets excellence – and data creates real impact.

INFOMOTION is the Data Performance Company – with over 600 data enthusiasts at nine locations and more than 20 years of experience. With us, you bring your expertise to bear strategically – and develop it further, together with a team that shares knowledge, lives responsibility and shapes the future.

Here You Prove Your Entrepreneurial Spirit

• Are you open to new things and keen to grow into a versatile key position? Then you will quickly become the central hub for sales, marketing and all other teams dealing with quality leads. Because with you, the threads come together when it comes to turning prospects into customers and customers into fans at INFOMOTION.
• Your playing field: the central marketing lead process in MS Dynamics CRM, which you continuously develop; you ensure clean handovers and control lead qualification – so no opportunity is missed.
• With creative initiatives and data-driven insights, you succeed in increasing the conversion rate and raising lead acceptance in sales.
• You actively monitor trends around AI-supported marketing solutions, test new AI tools for lead optimization and bring innovative ideas on how artificial intelligence can make our processes smarter and more efficient. You bring order, structure and intelligence to the data world, think beyond silos and thus create the basis for better decisions.
• As a reliable partner to sales, you support reporting, training and support, prepare documents clearly and ensure that knowledge is shared. At the same time, you identify process and quality problems early and initiate appropriate measures to keep everything running smoothly.
• And because you don’t just administer but actively shape, you actively contribute to the further development of our lead and data strategy – thus turning marketing and sales data into real business impact.

What Qualifies You

• Completed commercial training or Bachelor’s/Master’s degree in Business Administration with a marketing focus, Communication Science, Online Marketing, Marketing & Media Management or comparable qualification
• Sound understanding of the B2B customer journey across marketing and sales processes
• Several years of experience in corresponding projects, combined with top knowledge in MS Dynamics (Customer Insights, CRM), lead generation and nurturing
• Very good practical knowledge of marketing automation platforms, CRM solutions and analytics/Power BI, preferably also know-how in Power Automate
• Experience working with AI-supported tools in marketing and sales environments, as well as curiosity to actively test and integrate new technologies
• Oral and written communication skills in German and English
• A professionally presented, cooperative team player who thinks very analytically, conceptually and process-oriented, works independently and looks forward to fresh impulses

What You Can Look Forward To

• Flexible Working Models: Highly flexible (hybrid) working time/location models, 30 days vacation and (Integrated) Sabbatical options ensure a balanced work-life balance.
• Respectful Working Environment: Experience respectful and fair treatment of one another that combines mutual respect with a culture of collaboration – for an environment where people can flourish and succeed together.
• Continuous Education and Intensive Knowledge Exchange: Use our excellent knowledge management, our Academy trainings or learn on the job to continuously expand your skills and share your knowledge with others.
• Mentoring and Buddy Offers: Benefit from personal support and guidance that actively supports you – in building your competencies and in jointly shaping our projects.
• Time for Professional and Personal Development: Using our Grow your Talent Platform, you can take your professional and personal development to the next level and systematically further develop your professional and personal competencies.
• Health Promotion and INFOMOTION Spirit: Discover offerings for your physical and mental well-being. Experience the INFOMOTION culture that combines sociability, humor and tolerance with real collaboration and mutual support.

Your Contact: Ready for the next step? Then we look forward to your application – uncomplicated and direct to: [email protected]

Do you have questions? Our Recruiting Team is happy to help: +49 (0)69 56608-3050

Learn more about INFOMOTION, our teams and your entry opportunities at: www.infomotion.de/karriere