We’re looking for a Director, Demand Generation to own the post-sale marketing motion for our enterprise customer base. This role sits at the intersection of customer marketing and account-based marketing — you’ll run targeted, account-specific programs designed to drive expansion revenue, unlock new business units within existing customers, and deepen executive relationships across our largest accounts.
Requirements
- 6+ years in B2B marketing, with at least 4 years in a customer marketing, account-based marketing, or expansion-focused role at an enterprise SaaS company
- Demonstrated experience running ABM-style programs targeting existing customers — you understand how expansion selling differs from new logo acquisition and have built programs that reflect that
- Comfort operating in complex, multi-stakeholder enterprise environments with long sales cycles and multiple buyer personas per account
- Strong commercial instincts — you think in terms of pipeline, revenue influence, and NRR, not just campaign metrics
- Experience partnering with Marketing, Sales and Operations teams as a co-owner of expansion revenue, not just a campaign supplier
- Hands-on familiarity with ABM platforms (6sense, Demandbase, or similar), CRM (Salesforce), and MAP (Marketo, HubSpot, or similar)
- Excellent written communication skills — you can write a compelling executive-level narrative and a sharp campaign brief
- A bias toward measurement: you build programs with clear success criteria and you’re comfortable pulling your own data
Benefits
- Paid time off
- Health insurance (medical, dental, vision)
- PPO, HSA, and FSA options
- 401k with employer matching contributions
- Annual bonus and/or other incentive plans
To apply for this job please visit integralads.wd1.myworkdayjobs.com.
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