Marketing Automation Manager

Remote Full TimeAustin, TX, United States (Remote)Jasper AI

Want to revolutionize Content Creation with AI?

Launched in February 2021, Jasper is an AI content platform that helps creators and companies of all types expand their creative potential. More than 77,000 customers use Jasper to break through writer’s block, repackage their content, create original art, and adjust writing for language and tone. We are at the forefront of teaching the world how to leverage artificial intelligence as a creative partner and growing a team that will pioneer the space even further.

About the role

The Marketing Automation Manager will work with marketing leadership to coordinate and manage email marketing communications across the customer lifecycle. This role will coordinate all communications with contacts, from lead nurture campaigns, freemium to paid conversion, user onboarding emails, upsell campaigns, product launches, and so on.

Our work is about using artificial intelligence to unlock creative potential. We see AI as a partner to creatives that can get them through writer’s block, over hurdles and out of the content hamster wheel. Ai should empower content creators to do their best work and get time and mental space back for new ideas. Our target market is composed of creatives (writers, designers, content marketers) and content-forward companies.

The role is open to candidates located in the US and can be remote within the United States. We have offices in Austin, TX and Salt Lake City, UT with employees based across the US. We’ve built a strong foundation to support remote employees engagement with other teams. We have a mix of experience levels and backgrounds, and we’re building an environment that celebrates knowledge sharing, mentoring and career growth.

What you will do at Jasper:

  • Segment our contact base in the CRM (Salesforce) to create more personalized, messages that convert better.
  • Develop nurturing campaigns that reduce friction across our customer experience including tailored flows for freemium users, content leads, demos, opportunities, and customers. Work cross functionally to surround lead nurturing campaigns with support in multiple channels including PPC, in-app, affiliates, content marketing, and so on.
  • Improve deliverability of email marketing campaigns. Run experiments to boost open rates, clickthrough rates, and business KPIs.
  • Work closely with Marketing leadership to identify and lead cross-functional initiatives.
  • Coordinate with all teams including marketing, product, and customer success to achieve the strategic goal.
  • Develop an expert understanding of Jasper’s product, use cases, and the markets in which we compete — to create compelling and impactful marketing emails that showcase the power and value of the Jasper product.

What you will bring to Jasper:

  • 4+ years of experience in a marketing role with a SaaS or Product Led Growth software company
  • You are obsessed with understanding customer’s desires and pains, then crafting personalized, helpful content that ascends them through the customer journey.
  • You have a deep understanding of building automations and email sequences in Active Campaign or similar CRM / ESP.
  • Enjoy looking under the hood to understand how things work and turning one time initiatives into repeatable programs through automation.
  • Have experience working on multiple projects at a time, whether through freelance work, agency clients, or within a brand.
  • Have deep empathy for all customers segments and are able to adapt messaging to the desires of each audience throughout their lifecycle from cold visitors to raving fans.
  • Can connect technical concepts with user value and express it succinctly.
  • Have a collaborative nature and exceptional interpersonal skill.
  • Experience with freemium a plus.

Compensation Range

At Jasper, we believe in pay transparency and are committed to providing our employees and candidates with access to information about our compensation practices. The expected base salary range at offer for this role is $148,000- $168,000. Base compensation may vary based on relevant experience, skills, competencies and certifications.

Benefits & Perks

  • Comprehensive Health, Dental and Vision Coverage for our Employees and Families ( covers 100% of the premium for employees), 401(k) program with company matching, and flexible time-off to encourage a healthy work-life balance
  • Monthly Wellness Reimbursement
  • Our Corporate Headquarters is in Austin, TX. Employees are welcome to work in the office or remotely throughout the US.
  • Generous budget for home office set up
  • Learning and Development opportunity, plus individual budget
  • Growing a new business can be chaotic so we strive for a fun, creative, and collaborative work environment to help us meet our objectives
  • Paid parental leave
  • Travel Perk Program

Our goal is to be a diverse workforce that is representative at all job levels as we know the more inclusive we are, the better our product will be. We are committed to celebrating and supporting our differences and that diversity is essential to innovation and makes us better able to serve our customers. We hire people of all levels and backgrounds who are excited to learn and develop their skills.

We are an equal opportunity employer. Applicants will not be discriminated against because of race, color, creed, sex, sexual orientation, gender identity or expression, age, religion, national origin, citizenship status, disability, ancestry, marital status, veteran status, medical condition or any protected category prohibited by local, state or federal laws.

  • This position has been filled

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