Head of Marketing Operations and GTM Analytics

We’re looking for a Head of Marketing Operations and GTM Analytics to help scale the systems and data infrastructure behind our GTM engine. The role owns supporting marketing in annual planning, managing the tech stack, attribution, data pipelines, reporting, automation, and campaign operations that enable the marketing and sales teams to operate effectively.

Requirements

• 5+ years in Marketing Operations
• Experience supporting annual planning, pipeline forecasting, and performance analysis to inform GTM strategy
• Deep expertise with HubSpot and Salesforce
• Strong SQL skills and experience working with modern data stacks (BigQuery, dbt, Reverse ETL, etc.)
• Familiarity with web data and event tracking tools (Segment, Google Tag Manager, server-side tracking, etc.)
• Proficiency using AI tools and LLM-powered workflows to improve productivity and automate GTM operations
• Experience operating in a warehouse-first analytics environment, where the data warehouse serves as the source of truth for marketing and revenue reporting
• Ability to build dashboards and reporting in BI tools (Looker, Tableau, Hex, etc.)
• Experience with automation and integration platforms (Zapier, n8n, Workato, Make)
• Experience owning and scaling a marketing technology stack, including vendor evaluation, system optimization, and identifying tool redundancies
• Deep understanding of B2B SaaS funnels and gtm metrics
• Ability to diagnose and improve complex marketing and GTM systems
• Comfortable collaborating cross-functionally with marketing, sales, data, and engineering teams

Benefits

• Health and dental coverage
• Flexible vacation
• 401(k) plan
• Life insurance