Senior Marketing Operations Manager

Later is seeking a Senior Marketing Operations Manager to support marketing technology, data, and strategy. This role focuses on owning the systems, processes, and insights that drive marketing engine performance, from campaign execution to attribution modeling and revenue analysis. It’s a high-impact position requiring a technically fluent and strategically minded operator.

Requirements

• 6+ years of experience in Marketing Operations, Revenue Operations, or Growth Operations within a SaaS or high-growth environment.
• Proven expertise in marketing automation administration (Marketo required) and CRM systems (Salesforce, HubSpot).
• Strong command of data management and integration tools (Segment, GA4, and cross-platform orchestration).
• Experience designing and maintaining lead scoring models, campaign taxonomies, and lifecycle frameworks.
• Deep understanding of marketing data hygiene, normalization, and attribution methodologies.
• Exceptional collaboration and communication skills.
• Bachelor’s degree in Business, Marketing, Data, or a related field (or equivalent experience).

Benefits

• Competitive salary
• Comprehensive benefits plan