New Product Marketing Director

We’re looking for a New Product Marketing Director to join Liberty Growth, a $3bn investment portfolio of fast-growing businesses in content, tech, and infrastructure. The role involves shaping the go-to-market strategy and launch of new products, developing brands and positioning, and managing customer acquisition across digital and offline channels.

Requirements

• Creative, high-energy, and genuinely passionate about technology and AI
• AI-native approach: use of AI tools day-to-day and understanding of how they’re reshaping acquisition, creative, and analytics
• End-to-end digital marketing experience, ideally in a digital-native business
• Strong brand sensibility alongside genuine performance marketing fluency
• Proven ability to launch new products or thrive in high-growth, early-stage environments
• Background in consumer apps, fintech, subscription, or DTC a plus
• Self-starter who sees what needs doing and gets on with it