Digital Marketing Specialist

Make-A-Wish Canada is seeking a Digital Marketing Specialist to join their team. The successful candidate will support the implementation of digital marketing and fundraising campaigns to achieve fundraising and mission goals. The role can be based anywhere in Canada and is a full-time, permanent, hybrid position.

Requirements

• Education in marketing and/or online marketing/e-commerce, or equivalent combination of training, education and experience.
• 3-4 years of digital marketing experience, including email campaigns, paid media (search, social, PMAX, video, remarketing), and GA4 analysis
• Proficiency in web analytics and reporting (Google Analytics/GA4).
• Strong content writing skills with a focus on engagement and conversion.
• Excellent analytical and problem-solving skills; experience with data collection, analysis, and reporting.

Benefits

• Annual vacation starting at three weeks
• Additional paid leaves
• Group health and dental premiums fully covered by the Foundation
• Employee Wellness Program
• Corporate discounts
• Continuous learning, development and internal training opportunities