Manager, Global Brand Partnerships

Crocs is seeking a Manager, Brand Partnerships, Licensing & Collaborations to join the global marketing team to develop and execute mass-appeal brand partnerships that extend brand reach, drive cultural relevance and unlock memorable consumer moments.

Requirements

• Develop and deliver clear, strategic briefs aligned to brand, marketing and business objectives.
• Partner closely with channel owners and creative teams to build best-in-class consumer journeys and creative executions that align to the brief and maximize campaign investment.
• Lead projects which involve external partners across various industries with mass consumer appeal.
• Serve as a key strategic partner for cross functional teams including product, merchandising and sales, fostering collaboration and incorporating inputs to strengthen campaign effectiveness.
• Develop campaign playbooks and oversee the execution of that strategy across all geographic territories.
• Manage and track campaign performance, ensuring execution drives engagement, traffic and consumer acquisition.
• Ensure alignment with Legal on all product, partner and marketing activation plans to maintain compliance and adhere to contractual requirements.
• Partner closely with channel owners and creative teams to build best-in-class consumer journeys and creative executions that align to the brief and maximize campaign investment.

Benefits

• Medical, dental, and vision coverage
• Life and AD&D
• Short and long-term disability coverage
• Paid time off
• Employee assistance
• 401k program with company match
• Other additional voluntary benefits