Marketing Automation Specialist

Marketing Automation Specialist for PlanetArt, responsible for data management, segmentation, designing, building, optimizing and analyzing automated marketing campaigns to drive engagement, nurture leads, and support revenue growth.

Requirements

• 3–5 years of hands-on experience with marketing automation tools
• Working knowledge of email marketing, including experience with email deployment tools
• Understanding of relational databases and data schema
• Expertise in creating responsive, cross-client compatible emails using HTML and inline CSS
• Deep understanding of various email clients and testing tools
• Experience with audience segmentation and suppression logic setup for trigger/lifecycle emails
• Familiarity with platforms such as Listrak, Braze, or Cordial for campaign management, automation, and analytics

Benefits

• Paid Time Off
• Paid US Holidays

Tagged as: Marketo, Pardot