We are looking for a Sr. Marketing Automation Consultant to work with a premium client. The ideal candidate will utilize Marketo or MAP to its fullest potential, employing any and all the features available to load the top of the funnel and must know SFDC integration part as well.
Requirements
- Great teamwork and ability manage expectations from multiple groups
- Collaborative and hands on best practices of Marketo and SFDC
- Must have excellent understanding on Lead Management, Lead Routing, Life-cycle Management
- Must have strategic approach considering optimization and scalability in the technologies in Marketing industry
- Work with team to review program requirements and identify areas of optimization, update progress on email marketing campaign and programs
- Partner with marketing and technical teams to provide data-driven solutions and recommendations in support of critical business needs and goals
- Must have experience with managing large sets of data. Maintaining good data health and quality
- Maintain pulse of key performance metrics, dashboards and flag leadership when action is required
- Manage Lead Quality, Lead Scoring and Lead Routing in Marketo
- Assess ad hoc analytic project requests and determine the best approach and team members to support.
- Advise marketing operations functions on data requirements necessary to perform desired analysis
- Ensure that data findings are appropriately visualized in a way that will resonate with stakeholders and clearly highlight implications
Benefits
- Health Benefits
- Paid Vacation
- Paid Holidays
- Paid Sick Time
- Ongoing Training programs

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