Partner Go-to-Market Manager

Overview

Join AI Business Solutions (ABS) Asia to accelerate growth through our partner ecosystem. In this role, you will translate solution play strategy into partner-ready go-to-market execution, embed partners consistently into the selling motion, and drive measurable improvements in partner-influenced pipeline creation, conversion, and revenue. You will work across sales, partner teams, marketing, and technical stakeholders to ensure partners are activated with the right offers, assets, and execution rhythms to win in a highly competitive AI market.

Responsibilities

• Solution Play Planning & Evangelism
  • Localize global solution play strategy to Asia market realities, identifying partner opportunities, market gaps, and required partner capacity (industry depth, technical capability, delivery scale).
  • Define and maintain partner GTM objectives aligned to solution plays and partner monetization opportunities.
  • Deliver commercially actionable market and partner insights to sharpen positioning, improve attach motions, and accelerate execution.
• Partner & Seller Enablement
  • Build and deliver structured readiness programs and field assets that drive partner inclusion through every stage of the sales cycle (from opportunity identification to close and expansion).
  • Create repeatable enablement cadences (e.g., play clinics, office hours, partner pitch readiness) and measure adoption and impact.
  • Drive field enablement for Microsoft Marketplace motions—improving awareness, usage, and demand generation to complement partner capacity.
• Cross-Functional Collaboration
  • Partner closely with GTM counterparts, partner teams, marketing, and technical leaders to deliver partner activation excellence and consistent landing in market.
  • Co-develop and execute partner GTM offers aligned to solution play needs and priority industry scenarios.
  • Establish a clear “operating handshake” across stakeholders (roles, workflows, escalation paths) to reduce friction and increase speed.
• Performance Management
  • Monitor partner pipeline velocity and conversion across sales stages; identify leakage points and drive corrective actions with stakeholders.
  • Surface partner insights and sales blockers through established business rhythms (e.g., monthly/quarterly business reviews), including competitive learnings and recommendations.
  • Track outcomes and continuously improve the partner motion through feedback loops and best-practice scaling across markets.

Measures of Success

• Increased partner contribution to pipeline generation and execution (as defined by regional targets).
• Improved partner pipeline win rates aligned to solution play objectives.
• Higher partner referral/signal conversion into pipeline and revenue, with stronger progression through sales stages.

Required Qualifications

• 6+ years in partner marketing, partner GTM, ecosystem marketing, partner programs, co-sell, seller enablement, or adjacent commercial roles with measurable business outcomes.
• Proven ability to translate strategy into execution—building scalable motions that improve pipeline creation, velocity, and conversion.
• Strong cross-functional influence and stakeholder management across sales, marketing, and partner organizations.
• Analytical rigor: comfort with pipeline metrics, funnel conversion, and turning insights into clear actions.

Preferred Qualifications

• Experience with enterprise partner ecosystems and/or Marketplace go-to-market motions.
• Familiarity with AI/business applications/modern work solution plays and industry storytelling.
• Experience operating across multiple Asia markets with strong cultural and communication agility.