Marketing Operations Specialist

Milliken & Company is seeking a Marketing Operations Specialist to ensure marketing technology, automation workflows, and analytics are seamlessly integrated, driving efficient and data-driven marketing efforts. This role will focus on campaign management, performance tracking, and cross-functional collaboration to support business objectives.

Requirements

• Manage Marketing Technology: Oversee and manage marketing automation platform (HubSpot) and CRM (Salesforce) and the Milliken.com website.
• Develop and Optimize HubSpot Marketing Automation Programs: Create and optimize marketing automation workflows, ensuring consistency and implementing best practices.
• Track and Measure Marketing KPIs: Utilize data analytics and learnings to identify successful strategies and areas for improvement.
• Collaborate Cross-Functionally: Collaborate effectively with division marketing leaders, IT, sales, and other stakeholders.

Benefits

• Competitive salary
• Opportunity to work with a global leader
• Dynamic work environment