Chief Marketing Officer

On Site Full TimeBerlin, GermanyMintos

Mintos is an investment platform for investors who want to build long-term wealth with a unique mix of alternative and traditional assets.

We’re one of the leading investment platforms in Europe, with over €600 million in assets under administration and over 500 000 registered users, and we’re looking for an experienced Chief Marketing Officer who’s excited to help us scale to 5 million customers in the next few years.

The ideal candidate should be highly strategic in allocating investment and resources to achieve desired results, but also hands-on to ensure successful execution.

If you’re up for the challenge, we’d be excited to hear from you!

Position Overview

As a Chief Marketing Officer, you will play a key role in driving our future growth. You will hold a pivotal role in overseeing all aspects of our marketing strategy and operations. Your primary focus will be on devising and implementing customer acquisition strategies, leveraging growth hacking techniques, and optimising our marketing efforts across organic and paid channels. You will lead a high-performing team of 10+ employees based in Berlin, Germany and will report to our Chief Executive Officer.

What You’ll Do

  • Develop and implement a comprehensive marketing strategy to drive customer acquisition through diverse channels, encompassing word-of-mouth, affiliates, referrals, content marketing, search engine optimization, and performance marketing.
  • Enhance and optimise the company’s analytics, measurement, and reporting capabilities, to achieve ambitious and efficient growth targets.
  • Develop and execute retention strategies to ensure long-term customer loyalty and maximise customer lifetime value.
  • Provide leadership and mentorship to a 10+ person team of marketing professionals, fostering a collaborative and high-performance culture.
  • Strengthen the current marketing team by hiring key leaders and individual contributors where necessary to support our growth trajectory.
  • Oversee all facets of marketing planning, budgeting, and reporting, ensuring alignment with our strategic objectives.

Your Professional Skills And Background

  • A minimum of ten years of marketing management experience in a high-growth environment, preferably focusing on financial products.
  • Analytical mindset with the ability to harness data and insights for informed decision-making.
  • Proven expertise in people management, including recruitment, coaching, and performance management.
  • A track record of successfully developing and implementing marketing strategies that drive customer acquisition and retention at scale.
  • Exceptional communication skills, for effectively conveying marketing strategies and initiatives internally and externally.
  • Business-driven entrepreneurial mindset, characterised by high energy and a proactive ‘get things done’ attitude.
  • Business level or higher level in English is a must; proficiency in German or other European languages will be considered a benefit.

What We Offer

  • 🚀 Ground-floor opportunity to change the world of investing as we know it.
  • ❤️ Care and attention. You will get health insurance, but more importantly, you will get a team of genuinely great co-workers who will support you in your work and share more or less funny jokes along the way. We want you to enjoy your job, not stress about it.
  • 💶 Stock options. In addition to a competitive salary, you’ll get a stake in Mintos. We believe in what we do, and we hire people who own the work they do. This lets you participate in the value you help to create at Mintos.
  • 🏡 Hybrid work model. Work is a thing you do, not somewhere you go. We believe a combination of working in our office and working from home offers the best of both worlds.
  • 🧠 A personal learning budget of €1000 each year for your professional development, including access to our book library. Choose how to use this yourself – take courses, visit conferences, etc.
  • 🏝 A flexible vacation policy. Do your best work, and take time off when you need it. At Mintos, we don’t limit vacation time to the 4 weeks stipulated by law.

Mintos is an equal-opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees. If you need assistance with the interview due to a disability, please outline it in your application.

By applying to this position, you agree that the personal information you share will be processed by the Mintos Group for recruitment and saved for two years. You agree to receive our future vacancies in your email. Your data will not be disclosed to third parties and/or used for any other purposes without your consent.

We look forward to hearing from you!

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