Content Growth & SEO Specialist

Remote Full TimeCanada (Remote)Mitratech

At Mitratech, we are a team of technocrats focused on building world-class products that simplify operations in the Legal, Risk, Compliance, and HR functions. We are a close-knit, globally dispersed team that thrives in an ecosystem that supports individual excellence and takes pride in its diverse and inclusive work culture centered around great people practices, learning opportunities, and having fun!

Requirements

  • Conduct keyword research and support mapping search intent to content opportunities
  • Identify content gaps and opportunities aligned to buyer needs and business priorities
  • Partner with Content to optimize existing and net-new content for search visibility
  • Monitor organic performance and recommend improvements based on trends and insights
  • Optimize content to align with how users search, evaluate, and consume information
  • Structure content to clearly answer user questions and intent
  • Improve readability, organization, and usability across key content assets
  • Ensure content balances search performance with clarity and credibility
  • Write and update website page copy to improve clarity, structure, and engagement
  • Optimize key pages to better align with user intent and search behavior
  • Draft, rewrite, and polish AI-assisted content (web pages, SEO refreshes, FAQs, snippets) to ensure it sounds human, reflects Mitratech’s voice, and meets editorial quality standards.
  • Support optimization of content for AI-driven discovery, including large language models (LLMs) and answer engines
  • Use tools such as Profound to evaluate how Mitratech content appears in AI-generated responses
  • Structure content to improve visibility in AI search interfaces, answer engines and generative search results
  • Apply Answer Engine Optimization (AEO) best practices to ensure content is clear, credible, and easily surfaced by AI systems
  • Analyze content performance across organic traffic, engagement, and conversion signals
  • Identify trends and recommend optimizations to improve performance
  • Partner with Marketing Ops and Content to connect insights to future content priorities
  • Cross-functional collaboration with Content, Product Marketing, Web, and Demand teams to support content performance

Benefits

  • Tuition Reimbursement
  • Retirement Plan
  • Visa Sponsorship

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