Role Overview
The Demand Generation Manager will build scalable marketing programs that generate qualified B2B pipeline and revenue opportunities, working directly between marketing and sales.
What You Will Do
Build and execute multi-channel demand generation campaigns, manage lead nurture and lifecycle programs, and partner with sales to define ICP, audiences, and targeting.
Why It Might Be a Fit
The ideal candidate has 4+ years of B2B marketing or demand generation experience, a proven track record of generating measurable sales pipeline, and strong analytical and campaign management skills.
Requirements
- 4+ years of B2B marketing or demand generation experience
- Proven experience generating measurable sales pipeline
- Strong understanding of B2B sales and marketing funnels
- Experience with HubSpot, Salesforce, Marketo, or similar platforms
- Experience building multi-channel demand generation campaigns
- Strong knowledge of lead nurturing, scoring, and qualification
- Strong analytical and campaign management skills
- Comfortable measuring campaign ROI and pipeline contribution
- Ability to collaborate closely with sales leadership
- Strong written and verbal English communication
Benefits
- Dental insurance
- Vision insurance
- Paid holidays
To apply for this job please visit jobs.workable.com.
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