Marketing Automation Specialist

Marketing Automation Specialist job description: Our client seeks a Marketing Automation Specialist to design, implement, and optimize automated marketing campaigns. Responsibilities include building and optimizing workflows, lead scoring, segmentation, and reporting across marketing automation platforms.

Requirements

• 2+ years experience with marketing automation platforms (HubSpot, Marketo, Pardot, ActiveCampaign)
• Hands-on experience designing workflows, lead scoring models, and email campaigns
• Proficiency in Excel/Google Sheets for segmentation and reporting
• Strong understanding of email compliance and data privacy regulations

Benefits

• Paid Time Off
• 401k Matching
• Retirement Plan