Senior Marketing Manager – Crypto

Senior Marketing Manager – Crypto (AU) role responsible for executing the end-to-end marketing strategy for Pepperstone Crypto in the Australian market. Develops and implements growth funnels, acquisition strategies, and engagement initiatives to drive brand growth and retention.

Requirements

• 5+ years’ experience in mobile or digital marketing within crypto, fintech, trading or regulated financial services
• Proven experience owning acquisition, engagement and retention outcomes for app or web-based products
• Strong understanding of the Australian crypto landscape, user behaviour and regulatory considerations
• Highly analytical and comfortable translating data into clear strategic actions
• Experience operating in fast-paced, evolving environments
• Strong stakeholder management skills and ability to lead cross-functionally
• Comfortable working in a matrix environment with dotted-line reporting
• Degree in Marketing, Business or a related field
• Advanced marketing certifications are a plus but not essential

Benefits

• Competitive salary structure including company bonus scheme
• Genuinely collaborative and friendly culture
• Flexible and hybrid working
• Remote working option – work from anywhere for up to 4 weeks per year, in addition to hybrid working as standard
• Ongoing personal development & learning opportunities
• 15 weeks paid primary carers parental leave & 4 weeks paid secondary carers leave
• 3 paid volunteering days per year & Workplace Giving Program
• Frequent events and celebrations including a standard weekly social
• Beautifully renovated large office at Collins Square – 727 Collins Street, Melbourne
• Best in class end of trip facilities including bicycle parking, change rooms & showers
• A full stocked kitchen, onsite coffee machines with locally sourced coffee beans (this is Melbourne after all) and curated specialty teas