Senior Marketing Operations Manager – SaaS/ B2B (f/m/d)

Hybrid Full TimeHamburg, GermanyPlancraft GmbH

Plancraft is a European trade-focused AI and voice-first software company, scaling by acquiring tradespeople and community members in over 20,000. They are seeking a Senior Marketing Operations Manager to build and scale their marketing analytics foundation, ensuring data accuracy, automated workflows, and actionable insights for market and operational decisions. This role focuses on data management, automation, and stakeholder collaboration.

Requirements

  • 4+ years of experience in Marketing Operations, Marketing Analytics, or Automation
  • Hands-on experience with CRM & automation platforms (HubSpot, Make.com)
  • Strong SQL skills for data analysis and reporting
  • Deep understanding of funnel metrics, attribution models, and pipeline tracking
  • Analytical mindset with high attention to data accuracy
  • Experience with visualization tools (Looker, Tableau, Power BI)
  • Solid grasp of GDPR and data governance principles
  • Excellent communication and stakeholder management skills
  • Background in B2B SaaS or similar data-driven environments
  • Python for advanced analytics or automation scripting

Benefits

  • Team Spirit
  • Ownership
  • Learning & Growth
  • AI Enablement
  • Tech & Tooling
  • Flexibility
  • Recharge
  • Mobility

To apply for this job please visit plancraft.jobs.personio.de.

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