Rocket Lawyer is seeking a Director of Performance Marketing to lead a growing team and acquire customers through various marketing channels. The ideal candidate will have strong analytical skills, business acumen, and a deep understanding of Paid Channels.
Requirements
- 8-10 years experience leading paid digital advertising
- At least 4 years managing SEM with a deep understanding of search bidding strategies including tCPA and tROAS
- At least 3 years experience managing app marketing
- 4-6 years of people management experience
- Exceptional analytical capabilities and the ability to turn trends into actionable insights and hypothesis
- Executive presence and excellent oral and verbal communication
- Advanced proficiency with Excel
- Excellent in-depth knowledge in Google Ads, Microsoft Ads, Facebook Business Manager, Google Analytics, Mobile MMP attribution measurement partner, etc.
Benefits
- Comprehensive health plans
- Unlimited PTO
- Competitive salary packages
- Life insurance
- Disability benefits
- Supplemental Optional Life Insurance Benefits
- FSA Options Optional
- HSA with Company Match
- 401k program with Company Match
- Wellhub & ClassPass fitness platforms
- Comprehensive Pet Insurance options
- Financial Wellbeing & Student Loan Program access
- Access to additional Mental Health & Wellbeing resources
- Pre-tax Commuter/Transit Benefits
- Free Rocket Lawyer account
To apply for this job please visit job-boards.greenhouse.io.
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