Senior Product Marketing Manager responsible for driving innovation and adoption of dedicated performance solutions for key Lead Generation verticals.
Requirements
- Analyze, evaluate and synthesize market opportunities, in-market feedback and customer problems to influence product strategy and roadmaps
- Leverage customer and consumer insights to ideate on early-stage products and experiences
- Define and execute the short term and long term product strategy for TikTok advertising solution globally
- Develop and execute market programs, initiatives and sales enablement activities to increase adoption of key products and solutions
- Build the communication bridge between in-market and global teams, and lead cross-functional collaboration for product planning and launch
- Champion scaled activation vis-a-vis agency & partner-driven programs
- Comfortable with conducting and analyzing quantitative & qualitative research and A/B testing
- Track record of zero to one product development and launches
- Strong cross-functional collaboration skills
- Experience influencing and working with globally dispersed teams including Sales, Marketing, Product, Design, and Research
Benefits
- 401k Matching
- Retirement Plan
- Generous Paid Time Off
- Health Insurance
To apply for this job please visit lifeattiktok.com.

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