Lead Product Marketing Manager Data Products and Research

Reporting to the VP of Product Marketing and Enablement, the Lead Product Marketing Manager for Data Products and Research will serve as the strategic marketing partner for our Data Products and HEOR (Health Economics and Outcomes Research) teams. This East Coast–based role (NYC preferred) is part of the Product Marketing team and plays a key role in shaping how Spring Health communicates the power of our data, pricing, and clinical research to the market.

What You’ll Be Doing

• Develop and maintain a compelling value story that reflects Spring Health’s ongoing data innovation and evolving methodologies
• Translate complex HEOR research and outcomes studies into simple, compelling messaging and market-facing assets for prospects, customers, and ecosystem partners
• Equip revenue  teams with the tools and language needed to confidently explain pricing models to prospective and current customers, as well as consultants
• Collaborate cross-functionally with Product, HEOR, Marketing, and Enablement to align messaging and support strategic GTM initiatives
• Partner with growth marketing to increase the visibility and credibility of Spring Health’s research in the market

What Success Looks Like

• Strong win rates influenced by clear articulation of product value and ROI
• Market recognition of Spring Health’s value story as category-leading
• Effective and widespread distribution of HEOR research that builds brand credibility
• Consistent internal alignment and understanding of pricing strategy
• Creation of impactful sales and marketing materials that accelerate deal cycles

Qualifications

Required:

• 7–10 years of product marketing experience, ideally in B2B SaaS, healthcare, or data-driven organizations
• Demonstrated success in messaging technical and research-based content to non-technical audiences
• Experience partnering with data science, clinical, or research teams to bring insights to market
• Proven ability to support pricing and value communication in enterprise sales cycles
• Exceptional communication skills and ability to simplify complex concepts
• Strong collaboration skills with a track record of cross-functional leadership

Preferred:

• Familiarity with HEOR, health analytics, or economic outcomes research
• Background in employer services or digital health solutions
• Experience working with GTM and enablement teams to scale adoption of complex products

The target base salary range for this position is $147,800 – $184,750, and is part of a competitive total rewards package including stock options and benefits. Individual pay may vary from the target range and is determined by a number of factors including experience, location, internal pay equity, and other relevant business considerations. We review all employee pay and compensation programs annually using Radford Global Compensation Database at minimum to ensure competitive and fair pay.

Benefits provided by Spring Health:

• Health, Dental, Vision benefits start on your first day at Spring. You and your dependents also receive access to One Medical accounts HSA and FSA plans are also available, with Spring contributing up to $1K for HSAs, depending on your plan type.
• Employer sponsored 401(k) match of up to 2% for retirement planning
• A yearly allotment of no cost visits to the Spring Health network of therapists, coaches, and medication management providers for you and your dependents.
• We offer competitive paid time off policies including vacation, sick leave and company holidays.
• At 6 months tenure with Spring, we offer parental leave of 18 weeks for birthing parents and 16 weeks for non-birthing parents.
• Access to Noom, a weight management program—based in psychology, that’s tailored to your unique needs and goals. 
• Access to fertility care support through Carrot, in addition to $4,000 reimbursement for related fertility expenses.
• Access to Wellhub, which connects employees to the best options for fitness, mindfulness, nutrition, and sleep in one subscription
• Access to BrightHorizons, which provides sponsored child care, back-up care, and elder care
• Up to $1,000 Professional Development Reimbursement a year.
• $200 per year donation matching to support your favorite causes.

Not sure if you meet every requirement? Research shows that women and people from historically underrepresented communities often hesitate to apply for roles unless they meet every qualification compared to other similarly-qualified candidates. At Spring Health, we are committed to fostering a workplace where everyone feels valued, empowered, and supported to Thrive. If this role excites you, we encourage you to apply.

Ready to do the most impactful work of your life? Learn more about our values, what it’s like to work here, and how hypergrowth meets impact at Spring Health: Our Values

Our privacy policy: https://springhealth.com/privacy-policy/

Spring Health is proud to be an equal opportunity employer. We do not discriminate in hiring or any employment decision based on race, color, religion, national origin, age, sex, marital status, ancestry, disability, genetic information, veteran status, gender identity or expression, sexual orientation, pregnancy, or other applicable legally protected characteristic. We also consider qualified applicants regardless of criminal histories, consistent with applicable legal requirements. Spring Health is also committed to providing reasonable accommodations for qualified individuals with disabilities and disabled veterans. If you have a disability or special need that requires accommodation, please let us know.