Associate Director, CIB Content Marketing

The Associate Director, CIB Content Marketing will be responsible for driving Search Engine Optimisation (SEO), Answer Engine Optimisation (AEO), and Generative Engine Optimisation (GEO) strategies to improve Standard Chartered Corporate & Investment Banking (CIB) visibility, authority, and performance across traditional search engines and AI-driven discovery platforms.

Requirements

• 6+ years of strong hands-on experience in SEO
• Understanding of search algorithms, structured data, schema, semantic search, and AI-driven discovery
• Familiarity with enterprise CMS platforms, analytics tools, and SEO tooling

Benefits

• Competitive salary
• Benefits to support mental, physical, financial, and social wellbeing
• Core bank funding for retirement savings, medical and life insurance
• Time-off including annual leave, parental/maternity leave, sabbatical, and volunteering leave