Demand Generation Marketer

Role Overview

As a Demand Generation Marketer, you will own the hands-on execution of programs that generate qualified pipeline for a fast-growing B2B technology company serving leading e-commerce brands. You will work directly with company leadership to turn high-level growth priorities into campaigns that attract the right audience and drive booked sales meetings.

What You Will Do

Own and execute demand generation campaigns across content, webinars, email, and paid acquisition, with accountability for qualified leads, booked demos, and pipeline. Build a content-led demand generation program across channels such as LinkedIn, newsletters, blogs, long-form content, and podcasts.

Why It Might Be a Fit

We are looking for someone who has operated with significant ownership on a small marketing team. You should be comfortable taking a high-level objective, determining how to execute it, launching the campaign yourself, measuring the results, and adjusting quickly based on performance.

Requirements

• 3+ years of hands-on demand generation or growth marketing experience
• Relevant industry and customer experience: a background in B2B SaaS/technology and/or experience marketing products or services to mid-market or large e-commerce and retail companies
• Experience working on a lean marketing team, ideally 1–4 people, with direct ownership of campaigns and measurable marketing outcomes
• Proven track record connecting personally owned marketing programs to measurable outcomes such as qualified leads, booked demos, opportunities, pipeline, or revenue
• Strong content marketing experience with an understanding of how to use content to generate demand rather than engagement alone
• Proven experience running webinars or virtual events with responsibility for audience acquisition and measurable lead or pipeline generation
• Hands-on experience with email marketing and nurture programs as well as paid acquisition through platforms such as Google Ads, LinkedIn Ads, and/or Meta Ads
• Experience with HubSpot or a comparable marketing automation and CRM platform
• Strong written and spoken English, including the ability to independently create customer-facing marketing copy
• Self-directed and comfortable executing with limited oversight in a fast-moving, high-ownership environment

Benefits

• Salary: $3,000 to $5,000 USD per month, depending on experience
• PTO: 15 days
• Holidays: Local or US holidays