GTM Enablement Engineer

We are a sales incubator founded and led by a proven industry leader who has built several businesses, with exits worth hundreds of millions. We work with impressive companies that are backed by the best VC’s. We hire the top 1% of talent and provide comprehensive sales training.

Role Overview

We’re seeking an experienced GTM Engineer to develop scalable, technology-driven Go-To-Market strategies at for B2B cold outreach. You’ll design and implement systems that power our revenue engine, leveraging data, automation, and engineering principles to optimise prospecting, pipeline management, and overall sales performance. Your work will drive innovation and scalable frameworks that exceed revenue goals.

A deep knowledge of modern GTM tech stacks, a passion for rapid experimentation, and comfort with both data analytics and creative problem-solving are all key to thriving in this role.

Key Responsibilities :

1. Tech Stack & Automation

• Build & Refine: Design and maintain a robust GTM tech stack (e.g., Clay, Apollo, email warm-up tools) that streamlines outbound prospecting and minimises manual efforts.
• Automate Processes: Identify repetitive tasks and implement automated workflows to boost efficiency and scalability.

2. ICP Definition & Targeting

• Understand Product & Customers: Analyze product offerings and customer data to create detailed Ideal Customer Profiles (ICPs).
• Segment & Focus: Develop targeting methods that pinpoint high-value prospects, ensuring every outreach is purpose-driven and relevant.

3. Sequencing & A/B Testing

• Build Sequences: Develop and optimize multi-step outreach sequences to engage prospects at scale.
• Test & Iterate: Use A/B testing to refine messaging, subject lines, and cadence, continually improving ROI and conversion rates.

4. Data-Driven Decision Making

• Measure Performance: Track key metrics (open rates, reply rates, conversions) to evaluate the success of each campaign.
• Refine Strategy: Leverage insights to enhance targeting, messaging, and automation workflows for consistent, measurable growth.

Qualifications

• Proven success in GTM or revenue operations roles, ideally in B2B outbound sales.
• Proficiency with GTM tech stacks, revenue orchestration tools, and intent tracking platforms.
• Experience building TAM models, lead scoring frameworks, and intent-driven strategies.
• Analytical mindset with the ability to turn data into actionable insights.
• Strong collaboration skills to align Sales, Marketing, and RevOps initiatives.
• Expertise in managing and integrating complex tech ecosystems.

Why Join Us

• Impactful Work: Shape the future of B2B sales strategies and directly influence client success.
• Collaborative Environment: Work with a diverse, high-performing team that values innovation.
• Professional Growth: Access ongoing learning and opportunities to pioneer GTM methodologies.
• Competitive Compensation: Includes comprehensive benefits, salary, and performance incentives.

Tagged as: Data Analytics, Sales Automation, Tech Stack Management