TikTok Platform Ads is seeking a Product Marketing Manager, Platform (PMM) to drive product insights, testing, and activation to TikTok Ads Manager solutions. The role involves crafting compelling messaging and collateral to help customers and clients succeed with TikTok’s advertising products. This role is a key component of the TikTok Monetization Product organization, focusing on identifying opportunities and scaling successful products.
Requirements
- Define the value proposition and go-to-market strategies.
- Establish goals and success metrics.
- Lead alpha/beta testing initiatives.
- Analyze market insights.
- Collaborate with sales teams.
- Design and lead testing initiatives.
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