Global Industry Marketing Lead

In this role, you are responsible for the global marketing strategy and all activities in selected target groups and application areas. You will define target groups and personas, and develop a roadmap for our marketing activities. You will analyze precisely which channels and formats we use to reach and convert these segments most effectively.

Requirements

• At least 5 years of experience in B2B marketing
• Experience in the Tech, Software, or Geodata area
• Ability to translate technical features into real business value
• Master of digital, content, PR, and events
• Verhandlungssicheres Deutsch and English (C1/C2)

Benefits

• Opportunity to work for a values-driven team
• Chance to participate in programs that ensure inclusion and diversity
• Global vision and opportunities for growth