Responsible for designing and executing commercial strategies, campaigns, and product launches for the SoHo segment, ensuring alignment with business objectives.
Requirements
- Define the channel strategy for SoHo products, establishing pricing and product priorities in collaboration with the offer team
- Collaborate closely with commercial teams to align messages, deliver training, generate solid argumentation, and collect feedback to optimize the strategy
- Design, coordinate, and evaluate the production and distribution of sales support materials
- Analyze key performance indicators and metrics to propose adjustments that maximize the impact and profitability of campaigns and offers
- Lead the execution of the Go to Market, coordinating the launch of products and campaigns with commercial channels and product teams
- Evaluate positioning in front of competitors through competitive analysis and benchmarking
Benefits
- Flexible work
- 20 additional days of remote work
- 25 days of vacation
- Restaurant tickets
- Free health insurance
- Pension plan option
- 3 days of volunteering per year
- Career development and training
- Digital management app
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